Finding Science and Success with Lean Principles in R&D from Factory Physics
February 2017

Norbert Majerus, Lean Champion at Goodyear Tire and Rubber, provides a guest blog relating his journey in applying Factory Physics concepts to guide Goodyear’s Product Development Lean journey. As Norbert writes, “When we first came upon Factory Physics, about half of our R&D projects were unprofitable. Today, nearly all projects confirm the positive business case that justified their start in R&D, and in 2015 Goodyear’s operating income exceeded $2 billion.”